Blog > CMJ August Trade Event

CMJ August Trade Event

Redd has had a busy weekend at the CMJ August trade event!

Here’s a look at some of the work we did for our clients:

Citizen, Alpina, and Frederique Constant:

Citizen debuted their multi-brand display stand over the weekend at the CMJ August trade event.

Designed, manufactured and installed by Redd; Citizen Group showcased new watches from their licensed brands, Alpina and Frederique Constant, as well as watches from their own brand in a range of bespoke display towers, counters, and podiums, all with overhead branding on edge wrapped digital matt vinyl.

Larsson & Jennings:

Redd worked with Larsson & Jennings to create beautiful displays to help showcase their watches in a bid to reach out to UK distributors.

Divided into two units; the displays offered a variety of different ways for the watches to be presented using traditional watch blocks, C-clips, cushions and watch drapes and were accompanied with white metal story plaques and promotional vinyl graphics.

Luminox, Victorinox, and Wenger:

Redd also worked with Burton McCall to create graphics for their multi-brand stand that included displays from Wenger, Luminox, and Victorinox.

Seiko counter and wall displays:

The Seiko displays featured back-lit acrylic illuminated logos, stainless steel trims and extrusion LED lighting strips.

Using floating shelves; the displays were lit from underneath with spotlights to allow the brand to promote a large variety of their watches.